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After Eastwood Guitars purchased rights to the "Airline" trade name in the early 2000s, they reissued the early 1960s "JB Hutto" Airline shape as the "Airline DLX." The new version set aside the defining hollow fiberglass body of the Valco-made original [4] in favor of the simpler and less-costly chambered mahogany body, giving it a more traditional electric guitar feel and tone, rather than ...
Kay sold guitars under their own name as well as a plethora of brand names such as Silvertone for Sears, Sherwood and Airline for Montgomery Ward, Old Kraftsman for Spiegel, Rex for Gretsch, Custom Kraft for St. Louis Music Supply Company, [1] Truetone for Western Auto, [2] 'Penncrest' for JC Penney, etc. [26]
The original Montgomery Ward & Co. was a mail-order business and later a department store chain that operated between 1872 and 2001. The current Montgomery Ward Inc. is an online shopping and mail-order catalog retailer that started several years after the original Montgomery Ward shut down.
Recording King started as a house brand for Montgomery Ward in the 1930s. [2] Guitarist John Fahey played a 1939 model. [7] [8] The original guitar was similar to the Gibson Advanced Jumbo, discontinued in 1939. [9] The brand was revived in 2007 by The Music Link in Hayward, CA.
Spiegel Spring/Summer 1958 Catalog. Spiegel was an American direct marketing retailer founded in 1865 by Joseph Spiegel.Spiegel published a catalog, like its competitors Sears, Aldens, and Montgomery Ward, which advertised various brands of apparel, accessories, and footwear, as well as housewares, toys, tools, firearms, and electronics.
Because Montgomery Ward's catalogs were widely distributed in rural areas, country music was a large part of Montgomery Ward's catalog, including many releases of importance to collectors. [2] [3] The records were priced for consumers at well below industry average, 21 cents per record or $1.79 in groups of ten. [3]
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The CT model was first constructed for George Gobel, who wanted a less bulky guitar. Another variation of the L-5 is the Wes Montgomery model, named for the popular 1950s and 1960s jazz guitarist. The Wes Montgomery model has a single "Classic 57" pickup in the neck position, and a parallel bracing supporting the top.
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