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  2. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Michael Porter's generic strategies describe how a company can pursue competitive advantage across its chosen market scope. There are three generic strategies: lower cost, product differentiation, or focus. The focus strategy has two variants, cost focus and differentiation focus, so it is possible to see the concept in terms of four distinct ...

  3. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Some complexity theorists define strategy as the unfolding of the internal and external aspects of the organization that results in actions in a socio-economic context. [18] [19] [20] Michael D. Watkins (2007) argued that strategic management operates as a critical bridge between an organization's mission, vision, and execution. He asserted ...

  4. Typology of business strategies - Wikipedia

    en.wikipedia.org/.../Typology_of_business_strategies

    This is the least effective of the four strategies. It is without direction or focus. Miles, Snow et al. (1978) have identified three reasons why organizations become reactors: Top management may not have clearly articulated the organization's strategy. Management does not fully shape the organization's structure and processes to fit a chosen ...

  5. Bowman's Strategy Clock - Wikipedia

    en.wikipedia.org/wiki/Bowman's_Strategy_Clock

    Bowman’s Strategy Clock is a graphical illustration which depicts and illustrates about the competitive edge for the businesses prevailing in the industry where they operate by analyzing the trajectory of the relationship between the important dimensions as denominated by price and perceived value.

  6. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    They defined strategic plans as the "key material manifestation" of organizations' strategies and argued that, even though strategic plans are specific to an organization, there is a generic quality that draws on shared institutional understanding on the substance, form and communicative purposes of the strategic plan.

  7. Strategic thinking - Wikipedia

    en.wikipedia.org/wiki/Strategic_thinking

    Strategic thinking is a mental or thinking process applied by individuals and within organizations in the context of achieving a goal or set of goals.. When applied in an organizational strategic management process, strategic thinking involves the generation and application of unique business insights and opportunities intended to create competitive advantage for a firm or organization.

  8. Product differentiation - Wikipedia

    en.wikipedia.org/wiki/Product_differentiation

    Although research in a niche market may result in changing a product in order to improve differentiation, the changes themselves are not differentiation. Marketing or product differentiation is the process of describing the differences between products or services, or the resulting list of differences.

  9. Strategist - Wikipedia

    en.wikipedia.org/wiki/Strategist

    Also known as political consulting, the political strategist will advise a campaign on a range of activities such as media, resourcing, opposition research, opinion polling and engagement strategy. A sport strategist is a professional that performs scouting and analysis of the players involved in an upcoming competitive match.