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Baby Phat by Kimora Lee Simmons is a privately held American apparel brand originally established in 1999 by entrepreneur, Russell Simmons. [1] Initially launched as a womenswear offshoot of the menswear label, Phat Farm, Baby Phat by Kimora Lee Simmons eventually grew into a comprehensive lifestyle brand that is widely regarded as one of the most definitive brands of the early aughts era. [2]
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Phat Farm was established in 1992 by Russell Simmons, co-founder of Def Jam Recordings. [1] The brand was initially a men's clothing line and sold clothing items such as T-shirts, jeans, and jackets. The brand's early success was attributed to its association with hip-hop culture, which was growing in popularity at the time. [ 3 ]
Baby Phat by Kimora Lee Simmons is making a comeback at Macy’s. Kimora Lee Simmons has developed a holiday collection that will be sold at 50 Macy’s stores and its e-commerce starting Dec. 15.
With celebrities like Aaliyah, Lil' Kim (who also walked the Baby Phat runway in 2000), Missy Elliot, Mary J. Blige, and Paris Hilton in attendance, Baby Phat fashion shows were a frequent focal point during New York Fashion Week. [17] [18] Simmons concluded every Baby Phat show by walking the runway with her daughters, Ming Lee and Aoki Lee ...
JCPenney is merging with a company that owns a number of other once-bankrupt clothing stores, including Forever 21 and Brooks Brothers, to form a new company that will hold significant sway over ...
Florsheim – mall shoe store; still sells online; Gadzooks – Founded in 1983 as a T-shirt store, Gadzooks grew to a 250-store mall fashion retailer before making an ill-advised decision to discontinue menswear. The company was purchased by competitor Forever 21 out of bankruptcy in 2005, with its stores either closed or converted to F21 formats.
Thanks to its sculptural sandals, heels, and ankle boots, Reike Nen is the fashion insider’s go-to shoe brand for reasonably priced, high-quality shoes that were made in Korea. Price range: $$
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