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  2. 24 Discontinued '70s and '80s Foods That We'll Never Stop Craving

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    Keebler Fudge Magic Middles. ... Betty Crocker rolled out hot dishes made in a mug in 1976. "My wife's a magician," says the happy husband who gets the macaroni and cheese version in a cup. Modern ...

  3. Keebler Company - Wikipedia

    en.wikipedia.org/wiki/Keebler_Company

    Keebler Chips Deluxe Rainbow cookies Keebler Delivery Truck, US 23, Michigan. Godfrey Keebler, of German descent, opened a bakery in Philadelphia, Pennsylvania, in 1853.His bakery networked with several other local bakeries and others around the country over the years, and in 1927 they merged into the United Biscuit Company of America.

  4. Betty Crocker - Wikipedia, the free encyclopedia

    en.wikipedia.org/wiki/Betty_Crocker

    Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...

  5. Sunshine Biscuits - Wikipedia

    en.wikipedia.org/wiki/Sunshine_Biscuits

    Sunshine Biscuits, formerly known as The Loose-Wiles Biscuit Company, was an independent American baker of cookies, crackers, and cereals.The company, which became a brand on a few products such as Cheez-It, was purchased by Keebler Company in 1996, [1] which was purchased by Kellogg Company in 2001.

  6. 25 Old-Fashioned Recipes That Boomers Absolutely Loved

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    Recipe: Betty Crocker. ... 19. Spritz Cookies. Buttery, sugar-dusted Spritz cookies in the shapes of trees, snowflakes and stars used to be a staple at almost every Christmas cookie exchange, but ...

  7. Baking mix - Wikipedia

    en.wikipedia.org/wiki/Baking_mix

    Betty Crocker orange madeira cake mix, New Zealand, 1940s-70s. Some baking mixes are sold in bulk volumes, and the baker measures out the amount needed. In other cases, the mix is sold pre-measured in a commonly desired size, such as enough baking mix to make a particular size of cake.

  8. Keebler Just Dropped a New Cookie and Fans 'Gotta Find Them'

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    Keebler just released a new cookie flavor—and Halloween lovers will want to get their hands on this one. In a joint Instagram post shared by food blogger Markie Devo and spooky season fanatic ...

  9. Confetti cake - Wikipedia

    en.wikipedia.org/wiki/Confetti_Cake

    This was a white cake mix with multicolored sprinkles mixed into the batter. The cake's unique look was meant to target the demographic of children. The cake soon gained popularity and in 1990 Betty Crocker introduced a cookie that was to be eaten with icing that had rainbow chips mixed into it, called Dunk-a-roos.

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