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A functional beverage is a conventional liquid food marketed to highlight specific product ingredients or supposed health effects. [1] [2]Beverages marketed as "functional" include dairy drinks, sports and performance drinks, energy drinks, ready-to-drink teas, kombucha, "smart" drinks, fortified fruit drinks, plant milks, and enhanced water.
Welcome to the frenzy of functional beverages – drinks designed to do more than just taste good or hydrate. ... That was faster than the 43% growth for the non-alcoholic beverage market overall ...
Sports drinks are included within the functional drinks market. Within the functional drinks category, sports and energy drinks account for the largest volume growth. [20] These drinks have experienced exponential growth of more than 240% in the United States of America and around the world from the years 2004 to 2009. [20]
Function Drinks is a Functional Beverage company based in Los Angeles, California. The company was founded in 2004 by spine surgeon Dr. Alex Hughes , along with Josh Simon and Dayton Miller. The team launched their first product, Urban Detox, in Southern California in 2005.
Jenny Zegler, the Chicago, Illinois-based director of food and drink for the global market research company Mintel. 7 Food Trends That Will Dominate in 2025, According to Experts ... Functional Foods.
Caffeine: 0-32 mg. Calories: 25 per can. Sugar: 3-5 grams. Fiber: 2 grams. Sodium: 0-35 mg. Poppi features flavors like Raspberry Rose, Strawberry Lemon and Classic Cola and comes in brightly ...
A soft drink is a beverage that typically contains water (often carbonated water), a sweetener and a flavoring agent. The sweetener may be sugar, high-fructose corn syrup, fruit juice, sugar substitutes (in the case of diet drinks) or some combination of these. Soft drinks may also contain caffeine, colorings, preservatives and other ingredients.
Functional mushrooms are having a moment. We rounded up 10 adaptogenic coffees, teas, hot chocolates, and ready-to-drink beverages that should be on your radar.