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The Woodstock pop festival (1969) was a defining moment for older Boomers; Generation Jones have few memories from before the Watergate scandal (1972–1974) and the cultural cynicism it begat. While in high school, members of Generation Jones had a distinct feeling of having just missed the real hippie era.
This group represents slightly more than half of the generation, or roughly 38,002,000 people. The other half of the generation, usually called "Generation Jones", but sometimes also called names like the "late boomers" or "trailing-edge baby boomers", was born between 1956 and 1964, and came of age after Vietnam and the Watergate scandal.
While 70% of boomers have zero tolerance for any level of tardiness, in Gen Z’s eyes, 10 minutes late is still on time—explaining the friction between the two generations at work. (hobo_018 ...
"Many Gen Xers were late to get started with personal savings and today almost half (45%) believe they are behind on their retirement savings (similar to working baby boomers but are considerably ...
In fact, according to USA TODAY, “In their prime earning years, late boomers saw their retirement funds decline from roughly $31,000 in value at age 47 to $26,500 at age 51, on average.”
But, Pontell's is more palatable to a media culture that has no interest in fundamentally challenging a 1946–64 Baby Boom and a 1965–80 Gen X. In fact, media can take or leave Pontell's argument that what he calls Generation Jones is its own generation — opting instead to consider "Generation Jones" just a new moniker for late Boomers.
5. Take your health seriously — it’s expensive. Health care costs have hit many baby boomers hard, especially as they’ve gotten older. Many learned (sometimes too late) that skipping routine ...
Uses of "baby boomers": 4903; Uses of "Generation Jones": 2 (once in 2000, once in 2008; even in the latter article, after the term had had years to sink in, the sole reference is: The political consultant Jonathan Pontell labels them "Generation Jones.". In other words, the author doesn't even use the term or say it's in common usage; he just ...