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Cold calling is the solicitation of business from potential customers who have had no prior contact with the salesperson conducting the call. [ 1 ] [ 2 ] It is an attempt to convince potential customers to purchase the salesperson's product or service.
Interruption marketing or outbound marketing is promoting a product through continued advertising, promotions, public relations and sales. [1] It's the opposite of permission marketing . It is considered to be an annoying version of the traditional way of doing marketing whereby companies focus on finding customers through advertising .
Sales broker, seller agency, seller agent, seller representative: This is a traditional role where the salesman represents a person or company on the selling end of a deal. Sales managers aim to implement various sales strategies and management techniques in order to facilitate improved profits and increased sales volume.
Telemarketing. Telemarketing (sometimes known as inside sales, [1] or telesales in the UK and Ireland) is a method of direct marketing in which a salesperson solicits prospective customers to buy products, subscriptions or services, either over the phone or through a subsequent face to face or web conferencing appointment scheduled during the call.
Cold contact may refer to: Cold contact (marketing), a sales strategy also known as cold calling; Cold contact ...
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The term might have originated [citation needed] from the cheap, hastily arranged office space used by such firms, often just a few desks in the basement or utility room of an existing office building, with the "heat" and "pressure" of close quarters, and fast-paced sales tactics analogous to the conditions in a boiler and, in the former case, its surrounding room.
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