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Instead, it selects a few companies whose insurance products were bought by similar drivers in the past, and gives those companies the insurance-seeker's contact information. The company representatives then will quote prices for products they offer. [4] The company's revenue model is lead generation. Its service is free to insurance-seekers.
The company provides outsourced sales, marketing and contact services for national and regional health plans, operates exchanges for individual consumers and employer-based group retirees, and manages lead generation in the Medicare industry. The company operates seven contact centers: two in Arizona (Phoenix and Gilbert), three in Florida ...
Customers receive price quotes for the various insurance products they choose and are contacted by outside insurance agents and/or companies to continue the purchasing process. In conjunction with the consumer-facing insurance quote system, they also operate a lead generating site as a marketing source for insurance agents. [1]
In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.
Company type: Private: Industry: Lead generation Small business marketing Local services: Founded: 2014: ... the service has 5m users across 5 markets and turned over ...
That year, according to Cambia, the company had approximately 5,000 employees serving six health plans in four states, providing insurance to more than 2.6 million people. [5] In 2018, the company appointed its first Chief Artificial Intelligence Officer, Faraz Shafiq, to lead its data science and A.I. activity. [9]
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