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Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.
The original version includes only three points: the writer/speaker (ethos), the audience (pathos), and the message itself (logos). All the points affect one another, so mastering each creates a persuasive rhetorical stance. [9] The rhetorical tetrahedron carries those three points along with context. Context can help explain the "why" and "how ...
Eyman gives background information on ancient rhetoric going all the way back to Aristotle. including illustrations of both conventional and modern rhetoric. Beginning with ancient Greece and the medieval eras, there is a shift to more modern methods and instances. He explains three expression modes: Ethos, Logos, and Pathos. [1]
And these three proof types are Ethos, Pathos, and Logos. Ethos: The perceived character, intelligence and goodwill of a speaker as they become revealed through his or her speech. Logos: The logic proof that speakers employ. Pathos: The emotions that are drawn out of listeners. There are three modes of ethos Phronesis: practical wisdom
Ethos is one's personal credibility. It's the trust that one inspires, one's "emotional bank account". Pathos is the empathetic side, the alignment with the emotional trust of another person's communication. Logos is the logic, the reasoning part of the presentation. The order of the concepts indicates their relative importance, says Covey.
Pathos tends to use "loaded" words that will get some sort of reaction. Examples could include "victim", in a number of different contexts. In certain situations, pathos may be described as a "guilt trip" based on the speaker trying to make someone in the audience or the entire audience feel guilty about something.
Aristotle's Rhetoric proposes that a speaker can use three basic kinds of appeals to persuade his audience: ethos (an appeal to the speaker's character), pathos (an appeal to the audience's emotion), and logos (an appeal to logical reasoning). [148]
"Persuasion, traditionally studied through classical frameworks such as Aristotle's appeals of logos, ethos, and pathos, has evolved with modern rhetorical theories. Kenneth Burke, a prominent 20th-century rhetorician, expanded the understanding of persuasion by introducing the concept of identification. According to Burke, effective persuasion ...