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Amway Corp. (short for "American Way") is an American multi-level marketing (MLM) company that sells health, beauty, and home care products. [2] [3] [4] The company was founded in 1959 by Jay Van Andel and Richard DeVos and is based in Ada, Michigan. [5] Amway and its sister companies under Alticor reported sales of $8.9 billion in 2019. [1]
Richard Marvin DeVos Sr. [1] (March 4, 1926 – September 6, 2018) was an American billionaire businessman, co-founder of Amway with Jay Van Andel (company restructured as Alticor in 2000), and owner of the Orlando Magic basketball team.
Amway North America (formerly known as Quixtar North America) is an American worldwide multi-level marketing (MLM) company, founded 1959 in Ada, Michigan, United States. It is privately owned by the families of Richard DeVos and Jay Van Andel through Alticor which is the holding company for businesses including Amway, Amway Global, Fulton Innovation, Amway Hotel Corporation, Hatteras Yachts ...
They added cleaning products including Liquid Organic Cleaner, to their core line of products in 1958. In 1959, the "American Way Association" began in the basements of the Van Andel and DeVos homes, and later that year "Amway Sales Corporation" was formed. A converted service station became Amway's first outside office building in 1960. [10]
Headquarters in Ada, Michigan. Alticor is a privately owned American corporation run by the DeVos and Van Andel families. [5] It was established in 1999 to serve as the parent company for a handful of business ventures, most notably the multi-level marketing company Amway and Amway Global, and a manufacturing and distribution company, Access Business Group.
Richard Marvin DeVos Jr. (/ d ə ˈ v ɒ s / də-VOSS; born October 21, 1955) is an American businessman, author, and former politician.The son of Amway co-founder Richard DeVos, he was CEO of the multi-level marketing company from 1993 to 2002.
DeVos started at Amway early in his working career, and took on various responsibilities and roles before being named president in 2002. [ 6 ] Doug DeVos is the brother of Dick DeVos , and brother-in-law to Betsy DeVos , who was the Secretary of Education in the Trump Administration , from 2017 to 2021.
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