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A public company [a] is a company whose ownership is organized via shares of stock which are intended to be freely traded on a stock exchange or in over-the-counter markets. A public (publicly traded) company can be listed on a stock exchange (listed company), which facilitates the trade of shares, or not (unlisted public company).
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company.The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group and Marketing Specialists, as well as several independent specialty agencies in the areas of public relations, sports marketing, talent representation and healthcare. [3]
The company was founded by 20 year old Marcel Bleustein-Blanchet in 1926. [7] In 2011, Publicis was named the third-largest marketing group worldwide by revenue, surpassing Interpublic. [8] By the end of 2010, the twin sectors of digital activities and high-growth emerging countries represented one-half of Publicis Groupe's total revenue.
The advertising industry is the global industry of public relations and marketing companies, media services, and advertising agencies.Several large advertising agencies, including WPP plc, Omnicom, Publicis Groupe, Interpublic and Dentsu, are among the industry's largest.
The New York Stock Exchange on Wall Street, the world's largest stock exchange in terms of total market capitalization of its listed companies [1]. Market capitalization, sometimes referred to as market cap, is the total value of a publicly traded company's outstanding common shares owned by stockholders.
Tegna Inc. (stylized in all caps as TEGNA) is an American publicly traded broadcast, digital media and marketing services company headquartered in Tysons Corner, Virginia. [4] [5] It was created on June 29, 2015, when the Gannett Company split into two publicly traded companies.
An unlisted public company, also known as an unquoted public company, [1] [2] is a public company that is not listed on any stock exchange.This enables it to raise finance by the issuing and sale of shares to the public, such as through advertising, but without listing on an exchange.
Integral Ad Science (IAS) is an American publicly traded technology company that analyzes the value of digital advertising placements. Integral Ad Science is known for addressing issues around fraud, viewability and brand risk, as well as TRAQ, a proprietary media quality score. [2] [3] [4]