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The video triggered a backlash from American conservatives, including singer Kid Rock, who helped instigate a boycott against Bud Light and Anheuser-Busch more broadly. [ 4 ] [ 6 ] [ 7 ] Proponents of the boycott described the sponsorship as "political" because it involved a transgender woman who had previously advocated for transgender rights ...
Bud Light was the UFC's partner in the U.S. from 2008 through 2017, until rival Modelo took over. Now the company will be taking that role back in a deal that's expected to be worth north of $100 ...
Right-wing media figures, including some on Fox News, quickly called for a boycott of Bud Light and Anheuser-Busch, the St. Louis-based company that produces over 100 beer brands, including ...
The move follows weeks of controversy, including a video of Kid Rock shooting cases of Bud Light and calls for a boycott backed by conservative figures including Florida Gov. Ron DeSantis. Here ...
What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash and boycotts rocking brands like Anheuser-Busch, Target, Kohl's ...
Bud Light is still reeling from the conservative-led boycott in opposition to an Instagram post by transgender influencer Dylan Mulvaney endorsing the beer during the March Madness basketball ...
On a Sunday podcast appearance, Donald Trump Jr. urged conservatives to end their boycott of Bud Light and AB, arguing that the company historically donates a lot of money to Republicans and ...
The world’s largest brewer may have lost as much as $1.4 billion in sales because of the backlash to its brief partnership with a transgender influencer to promote Bud Light beer.