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ESPN Bet (stylized as ESPN BET) is a brand of American sportsbooks and online sports betting services operated by Penn Entertainment. Its branding is licensed from ESPN Inc. , which cross-promotes the services across its television and digital platforms.
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ESPN Inc. is an American multinational sports media conglomerate majority-owned by the Walt Disney Company, with Hearst Communications as an equity stakeholder. [1]Founded by Bill Rasmussen in 1979, it owns and operates local and global cable and satellite television variants of ESPN, ESPN2, ESPN Radio, ESPN.com, ESPN+ and other related ventures and is currently headed by executive James Pitaro.
Sports betting is the activity of predicting sports results and placing a wager on the outcome. Usually, the wager is in the form of money. Many online sports betting websites offer in-play gambling, which is a feature that allows the user to bet while the event is in progress. A benefit of live in-play gambling is that there are much more markets.
ESPN Bet, a rebranded sports-gambling app owned by Penn Entertainment, is set to launch Tuesday. Penn signed a $1.5 billion deal with ESPN for rights to the sports media giant's name in August.
The company owns and operates digital sports media and sports betting products which deliver sports scores, data, news, and sports book offerings via emerging and established platforms. The company also previously owned The Score Television Network, which was acquired by Rogers Communications in October 2012 and is today known as Sportsnet 360 ...