Search results
Results from the WOW.Com Content Network
False authority (single authority) – using an expert of dubious credentials or using only one opinion to promote a product or idea. Related to the appeal to authority. False dilemma (false dichotomy, fallacy of bifurcation, black-or-white fallacy) – two alternative statements are given as the only possible options when, in reality, there ...
An argument from authority [a] is a form of argument in which the opinion of an authority figure (or figures) is used as evidence to support an argument. [1] The argument from authority is a logical fallacy, [2] and obtaining knowledge in this way is fallible. [3] [4]
Appeal to flattery [1] is a fallacy in which a person uses flattery, excessive compliments, in an attempt to appeal to their audience's vanity to win support for their side. [2] It is also known as apple polishing , wheel greasing , brown nosing , appeal to pride , appeal to vanity or argumentum ad superbiam . [ 3 ]
Usually for advertising rather than political purposes, sexual arousal may also be used. For example, a message promoting a brand of motorcycles to a male target audience may also include sexually attractive bikini-clad women within the advertisement, to make the product more appealing to the audience by targeting sexual desires. However, some ...
An example of a language dependent fallacy is given as a debate as to who in humanity are learners: the wise or the ignorant. [18]: 3 A language-independent fallacy is, for example: "Coriscus is different from Socrates." "Socrates is a man." "Therefore, Coriscus is different from a man." [18]: 4
Burger King, for example, said about a similar lawsuit that “reasonable consumers viewing food advertising know” that food in ads “has been styled to make it look as appetizing as possible.”
The United Kingdom’s advertising authority cited the company 12 years ago for burgers that had height and thickness “considerably less” than what was advertised.
Authority bias is the tendency to attribute greater accuracy to the opinion of an authority figure (unrelated to its content) and be more influenced by that opinion. [1] An individual is more influenced by the opinion of this authority figure, believing their views to be more credible, and hence place greater emphasis on the authority figure's viewpoint and are more likely to obey them.