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Shein (/ ˈ ʃ iː ɪ n / ⓘ SHEE-in; styled as SHEIN; Chinese: 希音; pinyin: Xīyīn) is a global e-commerce platform specializing in fast fashion. While the company primarily focuses on women's clothing, it also offers men's apparel, children's wear, accessories, makeup, shoes, bags, and other fashion items.
Last year, Shein went into business with women's fashion retailer Forever 21. It has been working to recruit other brands and reportedly has hopes of getting listed on the London Stock Exchange.
Fast fashion retailers Shein and Forever 21 are going into business together. Under a partnership agreement announced Thursday, the Chinese-founded Shein will acquire about one-third interest in ...
Shein (/ ˈ ʃ iː ɪ n / ⓘ SHEE-in; styled as SHEIN; Chinese: 希音; pinyin: Xīyīn) is a global e-commerce platform specializing in fast fashion. While the company primarily focuses on women's clothing, it also offers men's apparel, children's wear, accessories, makeup, shoes, bags, and other fashion items.
The top reason why U.S. customers are shopping SHEIN is its affordable pricing, the survey said. The site pushes discounts to the limit, offering blouses for $2.90 or a pajama set for less than $15.
Fast fashion is the business model of replicating recent catwalk trends and high-fashion designs, mass-producing them at a low cost, and bringing them to retail quickly while demand is at its highest. The term fast fashion is also used generically to describe the products of this business model, particularly clothing and footwear.
The Shein business model revolves around low cost, throwaway items that are constantly being marked down, with roughly 10,000 new products released a day (Getty)
In November 2022, Tang joined global online on-demand fashion retailer Shein Group as executive vice chairman, after having served as advisor to the company's CEO and cofounder Chris Xu (Sky Xu) for over a year. [24] [25] As of August 2023, Tang is executive chairman of Shein Group.
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related to: shein-fashion shopping online by shein group ltd bangladesh phone numberus.shein.com has been visited by 1M+ users in the past month