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Examples include superlatives such as "greatest of all time," "best in town," and "out of this world," or a restaurant's claim that it had "the world's best-tasting food." [29] Puffing is not an illegal form of false advertising, and may be seen as a humorous way to attract consumer attention. [29]
Deceptive advertising is any statement by an advertiser that is false or misleading, or that does not adequately identify itself as an advertisement. According to the United States Federal Trade Commission : "A basic truth-in-advertising principle is that it's deceptive to mislead consumers about the commercial nature of content.
For example, false advertising can be punished and misleading advertising may be prohibited. [28] Commercial advertising may be restricted in ways that other speech can't if a substantial governmental interest is advanced, and such restriction supports that interest as well as not being overly broad. [29]
For example, in 2023 the ACCC took action against airline Qantas for, among other things, advertising and allowing customers to book unavailable flights. [8] The law provides, among other things, that "A person must not, in trade or commerce, engage in conduct that is misleading or deceptive or is likely to mislead or deceive." [9] [8]
for advertising and marketing purposes which are sent without request. [1] Unsolicited advertising usually violates informational self-determination, when the addresses to which advertising material is delivered have not been explicitly communicated to the sender by the addressee, i.e. no opt-in was done.
The civil suit also cites complaints from other Subway customers on social media who have posted images of what appear to be their sandwich orders next to the company's ads.
The Federal Trade Commission Monday took a shot at popular tax filing service TurboTax for “deceptive advertising” and formally banned the company from calling any of its products or services ...
A “misleading” online advertisement for $35 Nike sneakers has been banned in Britain for failing to make clear that the product was actually targeted at children and therefore the offer didn ...