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2. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

3. Web content management system - Wikipedia

   en.wikipedia.org/wiki/Web_content_management_system

   WCMS sites may be able to create microsites/web portals within a main site as well. Easily editable content Once content is separated from the visual presentation of a site, it usually becomes much easier and quicker to edit and manipulate. Most WCMS software includes WYSIWYG editing tools allowing non-technical users to create and edit content.

4. Enshittification - Wikipedia

   en.wikipedia.org/wiki/Enshittification

   The market for dating apps has been cited as an example of enshittification due to the conflict between the dating apps' ostensible goal of matchmaking, and their operators' desire to convert users to the paid version of the app and retaining them as paying users indefinitely by keeping them single, creating a perverse incentive that leads ...

5. WordPress - Wikipedia

   en.wikipedia.org/wiki/WordPress

   This is an accepted version of this page This is the latest accepted revision, reviewed on 19 February 2025. Content management system This article is about the open-source software (WordPress, WordPress.org). For the commercial blog host, see WordPress.com. WordPress WordPress 6.4 Dashboard Original author(s) Mike Little Matt Mullenweg Developer(s) Community contributors WordPress Foundation ...

6. Search engine marketing - Wikipedia

   en.wikipedia.org/wiki/Search_engine_marketing

   Google Mobile-Friendly Website Checker: This test will analyze a URL and report if the page has a mobile-friendly design. [17] Search engine marketing is a way to create and edit a website so that search engines rank it higher than other pages. It should be also focused on keyword marketing or pay-per-click advertising (PPC). The technology ...

7. Content management system - Wikipedia

   en.wikipedia.org/wiki/Content_management_system

   Publishing functionality allows individuals to use a template or a set of templates approved by the organization, as well as wizards and other tools to create or modify content. Popular additional features may include: [4] SEO-friendly URLs; Integrated and online help, including discussion boards; Group-based permission systems