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Calm was founded on May 4, 2012, by Michael Acton Smith and Alex Tew. [7] Tamara Levitt became the Head of Mindfulness in November 2014 and is one of the app's primary narrators. [8] The company generated $22 million in revenue in 2017 and reached an annual revenue run rate of $75 million. [9] As of 2017, Calm had raised $1.5M in angel investments.
Meditation app Calm's brilliant and hilarious marketing campaign that saw it sponsoring CNN's coverage of the 2020 U.S. presidential election results this week seems to have paid off for the business.
She has held the title of Head of Mindfulness at the app since November 2014 [5] [11] and has undisclosed equity in the company. [8] [5] As the Head of Mindfulness, Levitt leads the creative development of content on Calm. "The Daily Calm" is the app's most popular feature, which Levitt writes and then records her narration in a studio in ...
The AI-generated “It’s a Wonderful Sleep Story,” which Calm bills as “a heartwarming new holiday tale,” premieres exclusively on the app Dec. 5. It will be available to subscribers of ...
Calm also sent push alerts during the June presidential debate, one of which read: "The 45-minute mark. Exhale. Sip some water."
More apps were created for Mayo Clinic Care Network members to help patients see their medical records or ask clinicians for assistance. [118] In 2014, Mayo Clinic was developing an app for Apple's HealthKit to help users maintain healthy lifestyles and warn of certain health signs that need attention. [119]
After Belsomra hit the market, Consumer Reports asked Schwartz to create a label for it. Her version presents the data on the drug in an even-handed way, noting that its ability to aid sleep is “modest” at the highest approved doses. “Short track record means that new, unexpected side effects are possible,” it explains.
The Fitbit Alta HR, a wearable device capable of monitoring a person's sleep. [1] Sleep tracking is the process of monitoring a person's sleep, most commonly through measuring inactivity and movement. [2] A device that tracks a person's sleep is called a sleep tracker. [3] Sleep tracking may be beneficial in diagnosing sleep disorders. [4]
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