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  2. Quality Score - Wikipedia

    en.wikipedia.org/wiki/Quality_Score

    Ad relevance is the first step for Google to evaluate your quality score. Match the wording of your ad to be more directly related to the users’ searching word if your status is “Average” or “Below average”. The second step is to make sure users click on your ads, which is a signal to Google that your ads are relevant to the search.

  3. Cost per mille - Wikipedia

    en.wikipedia.org/wiki/Cost_per_mille

    To calculate CPM, marketers first state the results of a media campaign (gross impressions). Second, they divide that result into the relevant media cost: Advertising Cost ($) / Impressions Generated. For example: Total cost for running the ad is $15,000. The total amount of impressions generated is 2,400,000. ($15,000/2,400,000)=$0.00625

  4. SuperCalc - Wikipedia

    en.wikipedia.org/wiki/SuperCalc

    VisiCalc was the first spreadsheet program but its release for the CP/M operating system ran only on the HP-125, Sharp MZ80, and the Sony SMC-70. SuperCalc was created to fill that void and market opportunity. Alongside WordStar, it was one of the CP/M applications bundled with the Osborne 1 portable computer.

  5. Advertising revenue - Wikipedia

    en.wikipedia.org/wiki/Advertising_revenue

    YouTube's monetization system (logo pictured) is one of the most prominent sources of advertising revenue online. Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content.

  6. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    This ranking has a strong impact on the revenue the search engine receives from the ads. Further, showing the user an ad that they prefer to click on improves user satisfaction. For these reasons, there is an increasing interest in accurately estimating the click-through rate of ads in a recommender system. [citation needed]

  7. sc (spreadsheet calculator) - Wikipedia

    en.wikipedia.org/wiki/Sc_(spreadsheet_calculator)

    sc is a cross-platform, free, TUI, spreadsheet and calculator application that runs on Unix and Unix-like operating systems. It has also been ported to Windows.It can be accessed through a terminal emulator, and has a simple interface and keyboard shortcuts resembling the key bindings of the Vim text editor.

  8. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    The ad exchange picks the winning bid and informs both parties. The ad exchange then passes the link to the ad back through the supply side platform and the publisher's ad server to the user's browser, which then requests the ad content from the agency's ad server. The ad agency can thus confirm that the ad was delivered to the browser. [56]

  9. Microsoft Excel - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Excel

    Microsoft Excel is a spreadsheet editor developed by Microsoft for Windows, macOS, Android, iOS and iPadOS.It features calculation or computation capabilities, graphing tools, pivot tables, and a macro programming language called Visual Basic for Applications (VBA).