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Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not ...
Crisis communication. Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. [1][2] Crisis communication is aimed at raising awareness of a specific type of threat, the magnitude, outcomes, and specific ...
Image restoration theory. Introduced by William Benoit, image restoration theory (also known as image repair theory) outlines strategies that can be used to restore one's image in an event where reputation has been damaged. Image restoration theory can be applied as an approach for understanding both personal and organizational crisis situations.
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History of public relations. Most textbooks date the establishment of the "Publicity Bureau" in 1900 as the start of the modern public relations (PR) profession. Of course, there were many early forms of public influence and communications management in history. Basil Clarke is considered the founder of the PR profession in Britain with his ...
The Public Relations Society of America (PRSA) is a 501 (c) (6) not-for-profit organization trade association serving the public relations and communication community. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils. That year, it held its first annual ...
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Full Scope Public Relations, which represents the Kansas City tight end, sent out a statement Wednesday shutting down the gossip after photos of a break-up contract from a now-deleted Reddit page ...