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In broadcasting, continuity or presentation (or station break in the U.S. and Canada) is announcements, messages and graphics played by the broadcaster between specific programmes. It typically includes programme schedules, announcement of the programme immediately following and trailers or descriptions of forthcoming programmes.
The presentation suite is staffed 24/7 by on-air presentation coordinators who are responsible for the continuity and punctual playout of scheduled broadcast programming. Programming may be live from the television studio or played from video tape or from video server playout.
In broadcasting, a commercial bumper, ident bumper, or break-bumper (often shortened to bump) is a brief announcement, usually two to fifteen seconds in length that can contain a voice over, placed between a pause in the program and its commercial break, and vice versa.
Broadcasting of the resulting BBC Television Service from its Alexandra Palace site began in November 1936, at first time-sharing broadcasts with the 240-line Baird system; however, in January 1937, after three months of trials, the Baird system was abandoned in favour of exclusive broadcasting with the 405-line Marconi-EMI system on VHF.
In the United Kingdom, continuity announcers are people who are employed to introduce programmes on radio and television networks, to promote forthcoming programmes on the station, to cross-promote programmes on the broadcaster's other stations where applicable and, sometimes, to provide information relating to the programme that was being broadcast.
In some cases, a broadcast outlet may broadcast the same programming as a digital subchannel of a full-power station and on a low-power station with a separate call sign. The article on this programming should be titled at the latter (e.g. WNYF-CD instead of WWNY-DT2), even if it has a weaker signal.
Prior to the launch of Children's BBC on 9 September 1985, BBC1 used some specialist branding for its children's strand. The origins of CBBC can be found in the "Children's Hour" of the original BBC Television Service, but prior to 1984, children's programmes received no special idents and continuity was done out of vision by the duty continuity announcer.
Boomerang logo, 2000–2015. The Turner Broadcasting System had built up an extensive catalogue of MGM and early Warner Bros. cartoons since the 1980s. The library made up much of the extensive children's programming on TBS and TNT, which was phased out after the creation of the Cartoon Network on October 1, 1992.