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HubSpot promotes their inbound marketing concepts through their own marketing, [28] and has been called "a prolific creator of content" such as blogs, social media, webinars and white papers. [7] In 2010, an article in the Harvard Business Review said that HubSpot's most effective inbound marketing feature was its free online tools. [35]
5.57 [1] January 2023 [1] AGPLv3 PHP 7.2+ yes Cross-platform MySQL 5.7+ or MariaDB 10.0+ 2004 Dolibarr: Rodolphe Quiedeville, Laurent Destailleur 13.0.3 June 2021 GPLv3 or SaaS: PHP 5.6.x, 7.x yes Cross-platform MySQL or PostgreSQL 2003 Dynamics CRM: Microsoft: Dynamics 365 9.1 July 2019 Proprietary or SaaS.NET, ASP.NET yes Windows MS SQL 2003 ...
Brian Halligan is an American executive and author. [1] He is the co-founder and executive chairman of software company HubSpot [2] based in Cambridge, Massachusetts, and is also a senior lecturer at Massachusetts Institute of Technology.
Research has found a 5% increase in customer retention boosts lifetime customer [clarification needed] profits by 50% on average across multiple industries, as well as a boost of up to 90% within specific industries such as insurance. [37] Companies that have mastered customer relationship strategies have the most successful CRM programs.
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"Free and open-source software" (FOSS) is an umbrella term for software that is considered free software and/or open-source software. [1] The precise definition of the terms "free software" and "open-source software" applies them to any software distributed under terms that allow users to use, modify, and redistribute said software in any manner they see fit, without requiring that they pay ...
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Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.