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Still, complaints about shrinkflation and skimpflation seemingly went unaddressed by companies. That’s finally starting to change. ... Doritos, Tostitos and Ruffles chips, ...
PepsiCo is unshrinking shrinkflation. The owner of Lay’s, Doritos, Tostitos and Ruffles chips will put more chips in some bags to claw back customers tired of higher prices with skimpier bags.
In 2021, consumer protection lawyer Edgar Dworsky — who runs mouseprint.org, where he tracks shrinkflation changes — found certain Tostitos and Ruffles bags shrank by anywhere from half an ...
Ruffles (known as Lays Maxx or Lays Max in some countries and Walkers Max, Walkers Max Double Crunch or Walkers Max Strong for the UK and Ireland markets, and Lays Ondas for Peru) is an American brand of crinkle-cut potato chips.
They were first introduced in 1998, and were marketed using the Lay's, Ruffles, Doritos, and Tostitos brands. Although initially popular, charting sales of $400 million in their first year, they subsequently dropped to $200 million by 2000, as Olestra caused "abdominal cramping, diarrhea , fecal incontinence ["anal leakage"], and other ...
Ruffles - crinkle cut potato chips; Smiths Salt 'n' Shake - still manufactured, under the Walkers name [52] Smith's Crisps [53] Smith's Crinkle Cut Crisps - crinkled cut various flavours [54] Smith's Selections - thinly sliced potato chips range in various flavours, now Smith's Thinly Cut; Smokees - Bacon flavoured curls [55]
The 20% more “bonus” bags will be for Tostitos and Ruffles in particular. Time will tell whether the company decides to add more chips to the bags of any of its other numerous brands.
Ruffles Potato Chips; Baked! Tostitos Tortilla Chips; Baken-Ets Chicharrones; Cheetos Cheese Flavored Snacks; Chester's Flavored Fries; Chester's Popcorn; Cracker Jack Candy Coated Popcorn; Doritos Tortilla Chips; El Isleno Plaintain Chips; Frito-Lay, Fritos, Lay's, and Tostitos Dips & Salsas; Frito-Lay Nuts & Seeds; Fritos Corn Chips; Funyuns ...