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The scent seems to rival the Fever body wash and body spray line of products. Winter 2009 2009 Proximity sub-label: Amber, Bergamot, and Vetiver: Three scents under the Proximity name. Lighter, more sophisticated fragrances targeted at less juvenile men. Sold at a higher price than regular Axe range. Comes in body spray only. [citation needed ...
The product was an attempt by Dial to break into the body spray market, currently dominated by AXE and Tag, through a marketing strategy directed at older men. [ 1 ] [ 2 ] RGX employed the Internet to create buzz via a men's lifestyle website called RGX Life, followed by television, print, and public relations activities.
In 2009, the brand launched an eight-centimetre container called the Axe Bullet. The brand has also extended into other areas. Most scent names usually have a shower gel to accompany them and sometimes an antiperspirant/deodorant stick and an aftershave lotion. The Axe Shampoos come in three different sizes: regular size, travel or sample size ...
Gadzooks – Founded in 1983 as a T-shirt store, Gadzooks grew to a 250-store mall fashion retailer before making an ill-advised decision to discontinue menswear. The company was purchased by competitor Forever 21 out of bankruptcy in 2005, with its stores either closed or converted to F21 formats.
Top perfumers helped develop the five new scents. Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290-4726 more ways to reach us. Mail. Sign in ...
Scent family: Warm and spicy. Size: 0.34, 1, and 3.4 oz. Glowing customer review: “Love this scent! Many of the Replica scents are amazing...and many evoke a sense of the scent it is trying to ...
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