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Sharp said she was getting a facial at a medical spa when she saw advertisements for CoolSculpting, the body contouring procedure that aims to reduce fat via a method called cryolipolysis.
Cryolipolysis (commonly referred to as "fat freezing") is a non-invasive procedure for fat removal that uses extreme cold to freeze subcutaneous adipose tissue in specific areas of the body. This process aims to reduce localized fat deposits. [1] [2] [3]
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Fat removal procedures are used mostly in cosmetic surgery with the intention of removing unwanted adipose tissue. The procedure may be invasive, as with liposuction , [ 1 ] or noninvasive using laser therapy , radiofrequency , ultrasound or cold ( cryoablation or cryolipolysis) to reduce fat, sometimes in combination with injections.
The company developed a medical device to remove fat using a process called cryolipolysis, which it branded as "CoolSculpting". [8] The device works by pulling a piece of flesh between two paddles, which cool it to below freezing and hold the temperature there for a half hour or so.
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