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The Nike Sport Research Lab is a research and development institute located in Beaverton in the U.S. state of Oregon. Opened in 1980, the lab is owned by American apparel and footwear maker Nike. [1] Commercials for the facility have featured famous NBA and PGA athletes talking positively about the products and the research behind them.
As the brand celebrates its 50th anniversary, a look at how Nike cemented its legacy on and off the court and field, with TV and film key to generations of fans.
"Bo Knows" was an advertising campaign for Nike cross-training shoes that ran in 1989 and 1990 and featured professional baseball and American football player Bo Jackson. It was also used as an advertising campaign for EA Sports' Madden NFL 22. Jackson was the first athlete in the modern era to play professional baseball and football in the ...
The 60-second ad was Nike’s first Super Bowl commercial since 1998, so it’s a really big deal that the iconic brand chose to end its nearly 30-year Super Bowl hiatus highlighting women in ...
The Bowerman Track Club (BTC) is an American training group sponsored by Nike, Inc. It previously featured a professional team last coached by Jerry Schumacher and assistants Shalane Flanagan, Chris Solinsky, and Alex Ostberg. [2] The non-professional elite team is coached by Elliott Heath. [3] The club is named after Nike co-founder Bill Bowerman.
Nike released a new advertisement featuring an all-female cast of athletes for the "Just Do It" campaign, and it's as brilliant as one would imagine. ...
Nike shared a sneak peek of its track and field uniforms for the 2024 Paris Olympics and women athletes were less than impressed by one of the designs.
Nike Cross Nationals (NXN) (formerly known as Nike Team Nationals) is an invitational cross country meet that serves as the unofficial team national championship of United States high school cross country. Sponsored by Nike, It was designed to heighten competition between high school cross country teams nationwide.