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WTOG first signed on the air on November 4, 1968, operating as an independent station. [4] The station was founded by Saint Paul, Minnesota–based Hubbard Broadcasting, who also owned radio station WGTO (540 AM, now WFLF) in nearby Cypress Gardens; Hubbard originally wanted to name the station WGTO-TV, but the request was denied by the Federal Communications Commission (FCC); [5] in those ...