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A store brand, also called a house brand [22] or, in British English, an own brand, [23] is a private-label brand trademarked and managed by a retailer. [1] This brand is almost always offered exclusively at the chain store that owns it; in rare instances, however, the brand is licensed to another company. [ 24 ]
Sam's Choice, originally introduced as Sam's American Choice in 1991, is a retail brand in food and selected hard goods. Named after Sam Walton, founder of Walmart, Sam's Choice forms the premium tier of Walmart's two-tiered core corporate grocery branding strategy that also includes the larger Great Value brand of discount-priced staple items.
Threshold, a premium furniture line; Heyday, a line of electronic accessories [19] Pillowfort, a children's line of bedding; Mondo Llama, a line of arts and crafts; Project 62, a household-goods line placed alongside Room Essentials; Hearth and Hand, a home and lifestyle brand, in collaboration with designer Joanna Gaines [20] Opalhouse ...
Walmart Inc.’s Sam’s Club, Costco's closest direct competitor, followed suit in 2017, merging 20 store brands under the label Member’s Mark and also saw a sales lift.
Storebrand is a financial services company in Norway. By volume, the company's main activities are related to life insurance and pension savings. However, the company also has major divisions working on investments, banking and, until 1999 and again since 2006, P&C insurance products.
365 is the store brand at Whole Foods Market, which was acquired by Amazon in 2017. The brand consists of grocery items and household essentials, many of which are organic or produced without genetic engineering. Following Amazon's acquisition of Whole Foods, the non-perishable 365-brand products became available on Amazon's site in the United ...
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