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  2. Bounded rationality - Wikipedia

    en.wikipedia.org/wiki/Bounded_rationality

    An example of behaviour inhibited by heuristics can be seen when comparing the cognitive strategies utilised in simple situations (e.g. tic-tac-toe), in comparison to strategies utilised in difficult situations (e.g. chess). Both games, as defined by game theory economics, are finite games with perfect information, and therefore equivalent. [10]

  3. LC4MP - Wikipedia

    en.wikipedia.org/wiki/LC4MP

    The Limited Capacity Model of Motivated Mediated Message Processing or LC4MP is an explanatory theory that assumes humans have a limited capacity for cognitive processing of information, as it associates with mediated message variables; moreover, they (viewers) are actively engaged in processing mediated information [1] Like many mass communication theories, LC4MP is an amalgam that finds its ...

  4. The Magical Number Seven, Plus or Minus Two - Wikipedia

    en.wikipedia.org/wiki/The_Magical_Number_Seven...

    The Magical Number Seven, Plus or Minus Two: Some Limits on Our Capacity for Processing Information" [1] is one of the most highly cited papers in psychology. [ 2 ] [ 3 ] [ 4 ] It was written by the cognitive psychologist George A. Miller of Harvard University 's Department of Psychology and published in 1956 in Psychological Review .

  5. List of cognitive biases - Wikipedia

    en.wikipedia.org/wiki/List_of_cognitive_biases

    Processing difficulty effect: That information that takes longer to read and is thought about more (processed with more difficulty) is more easily remembered. [174] See also levels-of-processing effect. Recency effect: A form of serial position effect where an item at the end of a list is easier to recall. This can be disrupted by the suffix ...

  6. Cognitive load - Wikipedia

    en.wikipedia.org/wiki/Cognitive_load

    As of 1984 it was established for example, that there were individual differences in processing capacities between novices and experts. Experts have more knowledge or experience with regard to a specific task which reduces the cognitive load associated with the task.

  7. Cognitive bias - Wikipedia

    en.wikipedia.org/wiki/Cognitive_bias

    The brain's limited information processing capacity [63] Noisy information processing (distortions during storage in and retrieval from memory). [ 64 ] For example, a 2012 Psychological Bulletin article suggests that at least eight seemingly unrelated biases can be produced by the same information-theoretic generative mechanism. [ 64 ]

  8. Capacity theory - Wikipedia

    en.wikipedia.org/wiki/Capacity_theory

    Capacity theory is the theoretical approach that pulled researchers from Filter theories with Kahneman's published 1973 study, Attention and Effort positing attention was limited in overall capacity, that a person's ability to perform simultaneous tasks depends on how much "capacity" the jobs require. Further researchers - Johnson and Heinz ...

  9. Automatic and controlled processes - Wikipedia

    en.wikipedia.org/wiki/Automatic_and_controlled...

    Automatic and controlled processes (ACP) are the two categories of cognitive processing.All cognitive processes fall into one or both of those two categories. The amounts of "processing power", attention, and effort a process requires is the primary factor used to determine whether it's a controlled or an automatic process.