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  2. Logical reasoning - Wikipedia

    en.wikipedia.org/wiki/Logical_reasoning

    A proposition is a statement that makes a claim about what is the case. In this regard, propositions act as truth-bearers: they are either true or false. [18] [19] [3] For example, the sentence "The water is boiling." expresses a proposition since it can be true or false.

  3. Start with Why - Wikipedia

    en.wikipedia.org/wiki/Start_with_why

    Ken Krogue, in a blog post for Forbes, argued that it is far more important, especially for salespeople, to find the right person (which Krogue called "starting with Who") before "starting with Why": Great salespeople always start with Who. Then they move to Why, What, and How. And then eventually to When, and How Much. ...

  4. Five whys - Wikipedia

    en.wikipedia.org/wiki/Five_whys

    In this example, the fifth "why" suggests a broken shelf foot, which can be immediately replaced to prevent the reoccurrence of the sequence of events that resulted in cross-threading bolts. The nature of the answer to the fifth why in the example is also an important aspect of the five why approach, because solving the immediate problem may ...

  5. Logic - Wikipedia

    en.wikipedia.org/wiki/Logic

    Logic studies arguments, which consist of a set of premises that leads to a conclusion. An example is the argument from the premises "it's Sunday" and "if it's Sunday then I don't have to work" leading to the conclusion "I don't have to work". [1] Premises and conclusions express propositions or claims that can be true or false. An important ...

  6. Five Ws - Wikipedia

    en.wikipedia.org/wiki/Five_Ws

    Hereby attention is called, in the study of any lesson: to the date of its incidents; to their place or locality; to the person speaking or spoken to, or to the persons introduced, in the narrative; to the incidents or statements of the text; and, finally, to the applications and uses of the lesson teachings.

  7. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    Customer Value Management was started by Ray Kordupleski in the 1980s and discussed in his book, Mastering Customer Value Management. A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other ...

  8. Syllogism - Wikipedia

    en.wikipedia.org/wiki/Syllogism

    If a statement includes a term such that the statement is false if the term has no instances, then the statement is said to have existential import with respect to that term. It is ambiguous whether or not a universal statement of the form All A is B is to be considered as true, false, or even meaningless if there are no As.

  9. Logical truth - Wikipedia

    en.wikipedia.org/wiki/Logical_truth

    For instance, two statements or more are logically incompatible if, and only if their conjunction is logically false. One statement logically implies another when it is logically incompatible with the negation of the other. A statement is logically true if, and only if its opposite is logically false. The opposite statements must contradict one ...