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Brand Main Products Origins Established Notes 4FRNT: Alpine Skis: USA: 2002: Purchased by J Skis in 2018, and sold in 2020. [1] Armada skis: Alpine Skis: USA: 2002: Armada was founded in 2002 by a group of professional skiers and the ski and snowboard photographer Chris O'Connell. Purchased by Amer Sports March, 2017. [2] Atomic
Ridestore AB: A multi-brand e-commerce store operating only in Europe, selling their proprietary brands Dope Snow and Montec-wear along with other well known snow and outerwear brands. [3] Dope Snow: An in-house fast fashion snow apparel brand established in 2008, [4] that is sold in the United States and Canada. Montec: An in-house fast ...
Spyder is an official supplier to the US Ski Team, a relationship begun in 1989. The Canadian Alpine Ski Team has been outfitted by Spyder since 2002, and the Jamaica Ski Team since 2009. Olympic podiums gave the brand worldwide presence. Diann Roffe-Steinrotter and Hillary Lindh scored silver in Albertville in 1992.
While the outdoor brands above are known for producing everything from ski jackets to hiking shorts, Darn Tough only sells one product: Damn good merino wool socks. Darn Tough socks are our first ...
For the 1964 Winter Olympics the Olympic Committee wore Gerry ski coats. [1] In 1966, Gerry alumnus Dale Johnson founded Frostline Kits, a brand of sew-it-yourself outdoor products. [6] In 1971, Cunningham resigned from the company, saying it was "too big and no fun". [4] In 1973 he was elected to the Sporting Goods Industry Hall of Fame.
The forerunner of the company, a men's retail store called Ishimoto Shoten, was founded in 1935. It started developing skiwear in 1954, and registered the Descente trademark in 1961. The "Demopants" ski pants style was launched in 1974, followed in 1979 by the "Magic Suit". [ 8 ]
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