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Hair straightening is a hair styling technique used since the 1890s involving the flattening and straightening of hair in order to give it a smooth, streamlined, and sleek appearance. [1] It became very popular during the 1950s among black males and females of all races.
A keratin treatment is a semi-permanent hair straightening method that aims to smooth and straighten frizzy or curly hair, says Ross Kopelman, MD, a board-certified hair surgeon at Kopelman Hair ...
Conk hairstyle. The conk was a hairstyle popular among African-American men from the 1920s up to the early-to-mid 1960s. [1] This hairstyle called for a man with naturally "kinky" hair to have it chemically straightened using a relaxer called congolene, an initially homemade hair straightener gel made from the extremely corrosive chemical lye which was often mixed with eggs and potatoes.
[1] [3] By the 1960s had an estimated 80 percent of the black hair-care market and annual sales of $12.6 million by 1970. [1] In 1971, JPC went public and was the first African American owned company to trade on the American Stock Exchange. [1] [5] The company's most well-known product was Afro Sheen for natural hair when afros became popular.
Black women buy $7.5 billion worth of beauty products every year, and spend 9x more on ethnic hair products than any other demographic. The measures in place to protect them aren’t enough.
Thousands of Black women who have sued L' Oreal, Revlon and other companies allege hair products are responsible for their uterine cancer and infertility. A rite of passage for many Black girls ...
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