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For example, a sample question is "(16 × 5) - (12 ÷ 4)" (Answer: 77). The winner should not receive any assistance (e.g. using a calculator, asking another individual to calculate the answer for the winner) in answering the STQ. Enforcement of these rules is not very stringent, especially for small prizes.
The first prizes ranged from $1 to $10 and entrants had a 1 in 10 chance of winning. After the sweepstakes increased response rates to mailings, prizes of $5,000 [7] and eventually $250,000 were offered. [11] PCH began advertising the sweepstakes on TV in 1974. [8] [12] It was the only major multi-magazine subscription business until 1977.
What an American would call a "sweepstakes" — a random prize draw promoting a commercial product — is likely to be labelled as a "prize draw" or "competition" in the UK. [10] In the UK, prize competitions and prize draws are free of statutory control under the Gambling Act 2005, [11] but should follow the CAP Code.
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Most of AFP's entry envelopes had windows on the back revealing an OCR code to identify the customer and sweepstakes, as well as any magazine subscription stamps on the entry form. If a stamp appeared in the proper window, the envelope was opened for further processing; if not, the envelope was scanned for entry in the sweepstakes, then thrown ...
My Coke Rewards had a meter that tells the member how many points they earned during the current week, and whether they have reached the 75 point-per-week limit. Attempts to enter codes that exceed the limit (for example, entering any code which will exceed 75 points) do not cause overflow; the participant was told to “hold on to that code”.
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