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  2. Copywriting - Wikipedia

    en.wikipedia.org/wiki/Copywriting

    Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. Copywriting is aimed at selling products or services. [ 1 ] The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

  3. Content writing services - Wikipedia

    en.wikipedia.org/wiki/Content_writing_services

    CopywritingCopywriting is the act of writing the text for the purpose of advertising or other forms of marketing. The product, called copy , is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

  4. Swipe file - Wikipedia

    en.wikipedia.org/wiki/Swipe_file

    A swipe file is a collection of tested and proven advertising and sales letters.Keeping a swipe file is a common practice used by advertising copywriters and creative directors as a reference of ideas for projects.

  5. When Employers Want Work Samples ... But You Don't Have Any - AOL

    www.aol.com/news/2013-12-06-when-employers-want...

    Getty Images/Caiaimage I got this from an AOL reader: I've been an independent consultant for the past few years and my work is all confidential for clients. I was asked to show some samples of my ...

  6. Copy (publishing) - Wikipedia

    en.wikipedia.org/wiki/Copy_(publishing)

    Copywriting – Writing text for the purpose of advertising or marketing; Copy editing – Improving the formatting, style, and accuracy of text; Hard copy – Paper or other physical form of information; Publishing – Production and distribution of media

  7. Rule of three (writing) - Wikipedia

    en.wikipedia.org/wiki/Rule_of_three_(writing)

    Many advertising campaigns and public information slogans use the technique to create a catchy, memorable way of displaying information. In marketing theory, American advertising and sales pioneer E. St. Elmo Lewis laid out his three chief copywriting principles, which he felt were crucial for effective advertising:

  8. Copy editing - Wikipedia

    en.wikipedia.org/wiki/Copy_editing

    Example of non-professional copy editing in progress [1]. Copy editing (also known as copyediting and manuscript editing) is the process of revising written material ("copy") to improve quality and readability, as well as ensuring that a text is free of errors in grammar, style and accuracy.

  9. Freelancer - Wikipedia

    en.wikipedia.org/wiki/Freelancer

    According to the 2012 Freelance Industry Report compiled primarily about North America freelancing, nearly half of freelancers do writing work, with 18% of freelancers listing writing as a primary skill, 10% editing/copy-editing, and 10% as copy-writing. 20% of freelancers listed their primary skills as design.

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