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The global electrolyte hydration drinks market was valued at $1.72 billion in 2023, according to Data Bridge Market Research. And it’s growing. And it’s growing.
Athletes that are actively training lose water and electrolytes from their bodies by sweating, and expending energy.Sports drinks are sometimes chosen to be a solution for this problem through fluid replacement, carbohydrate loading and nutrient supplementation, [4] although the same source also states that “Whether water or a sports drink is consumed is the athlete's choice.”.
A functional beverage is a conventional liquid food marketed to highlight specific product ingredients or supposed health effects. [1] [2]Beverages marketed as "functional" include dairy drinks, sports and performance drinks, energy drinks, ready-to-drink teas, kombucha, "smart" drinks, fortified fruit drinks, plant milks, and enhanced water.
Additives are put in some juices, such as sugar and artificial flavours (in some fruit juice-based beverages) or savoury seasonings (e.g., in Clamato or Caesar tomato juice drinks). Common methods for the preservation and processing of fruit juices include canning , pasteurization , concentrating , [ 17 ] freezing , evaporation , and spray drying .
As we head into the heart of the summer, it is important to always stay well hydrated. In case you are sick of boring old ice water, we have a few new ideas to help you keep the thirst away this ...
The sports drinks, described by the manufacturer as "hydration drinks", [6] are made up of 10 percent coconut water and contain electrolytes, B vitamins and BCAAs. [7] The manufacturers state that this version of the product contains no added sugar, is caffeine-free, and has around 20 calories per bottle. [ 7 ]
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