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  2. John Kotter - Wikipedia

    en.wikipedia.org/wiki/John_Kotter

    John Paul Kotter is the Konosuke Matsushita Professor of Leadership, Emeritus, at the Harvard Business School, [1] an author, [2] and the founder of Kotter International, a management consulting firm based in Seattle and Boston. [3]

  3. Change management - Wikipedia

    en.wikipedia.org/wiki/Change_management

    Change management (CM) is a discipline that focuses on managing changes within an organization.Change management involves implementing approaches to prepare and support individuals, teams, and leaders in making organizational change.

  4. Business transformation - Wikipedia

    en.wikipedia.org/wiki/Business_transformation

    The need for business transformation may be caused by external changes in the market such as an organisation's products or services being out of date, funding or income streams being changed, new regulations coming into force or market competition becoming more intense.

  5. Quotient Technology - Wikipedia

    en.wikipedia.org/wiki/Quotient_Technology

    Quotient Technology, Inc. (formerly Coupons.com) is an advertising technology company headquartered in Salt Lake City, Utah. It specializes in digital promotions , retail media , digital out-of-home (DOOH) advertising, social influencer marketing , display advertising and data and analytics.

  6. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    In the field of management, strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's managers on behalf of stakeholders, based on consideration of resources and an assessment of the internal and external environments in which the organization operates.

  7. images.huffingtonpost.com

    images.huffingtonpost.com/2012-05-14-PA1.pdf

    %PDF-1.4 %âãÏÓ 6 0 obj > endobj xref 6 120 0000000016 00000 n 0000003048 00000 n 0000003161 00000 n 0000003893 00000 n 0000004342 00000 n 0000004557 00000 n 0000004733 00000 n 0000005165 00000 n 0000005587 00000 n 0000005635 00000 n 0000006853 00000 n 0000007332 00000 n 0000008190 00000 n 0000008584 00000 n 0000009570 00000 n 0000010489 00000 n 0000011402 00000 n 0000011640 00000 n ...

  8. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Consumers print them out and take them to the store. Although discounts can be found online and in stores, there is a different thought process when shopping in each location. For example, "online shoppers are more price-sensitive because of the readily available low search cost and direct price comparisons". [ 2 ]

  9. Formula for change - Wikipedia

    en.wikipedia.org/wiki/Formula_for_change

    The formula for change (or "the change formula") provides a model to assess the relative strengths affecting the likely success of organisational change programs. The formula was created by David Gleicher while he was working at management consultants Arthur D. Little in the early 1960s, [1] refined by Kathie Dannemiller in the 1980s, [2] and further developed by Steve Cady.