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  2. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    A retail pricing strategy where retail price is set at double the wholesale price. For example, if a cost of a product for a retailer is £100, then the sale price would be £200. In a competitive industry, it is often not recommended to use keystone pricing as a pricing strategy due to its relatively high profit margin and the fact that other ...

  3. Yield management - Wikipedia

    en.wikipedia.org/wiki/Yield_management

    Yield management (YM) [4] has become part of mainstream business theory and practice over the last fifteen to twenty years. Whether an emerging discipline or a new management science (it has been called both), yield management is a set of yield maximization strategies and tactics to improve the profitability of certain businesses.

  4. Price optimization - Wikipedia

    en.wikipedia.org/wiki/Price_optimization

    Price optimization utilizes data analysis to predict the behavior of potential buyers to different prices of a product or service. Depending on the type of methodology being implemented, the analysis may leverage survey data (e.g. such as in a conjoint pricing analysis [7]) or raw data (e.g. such as in a behavioral analysis leveraging 'big data' [8] [9]).

  5. How Reformation’s CEO expanded the trendy brand beyond ...

    www.aol.com/finance/reformation-ceo-expanded...

    Reformation CEO Hali Borenstein speaks at The National Retail Federation's 2024 Retail's Big Show with Fortune's Emma Hinchliffe Reformation has passed up on some opportunities to grow faster.

  6. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  7. Profit Impact of Market Strategy - Wikipedia

    en.wikipedia.org/wiki/Profit_Impact_of_Market...

    On the other hand, if the investment intensity is high, the fixed assets increase and there is an urge to also use these capacities, i.e. to increase the output volume and under certain circumstances to lower the prices and thus the profit margin. Relative market share correlates positively (explains approx. 12 %):

  8. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    In addition, the good relationship with supplier interaction, large retail enterprises can also promote the suppliers timely grasp the market information, improved or innovative products according to customer demand, which contributed to the retail enterprises improve the market competitiveness of the goods are sold, so the retail enterprise's ...

  9. Retail life cycle - Wikipedia

    en.wikipedia.org/wiki/Retail_life_cycle

    Retail life cycle theory explains how the existing retail formats develop and why the retail formats develop in this way. Many different factors, such as price cycle, market environment and macroeconomic fluctuations and so on, are attributed to the influence of retail life cycle, which makes the theory more convincing.