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Learn the benefits of JPG, PNG, EPS, PDF, and AI logo file formats, plus raster vs. vector, transparency, and print vs. digital file formats. [Infographic]
A logo file format can be identified by its extension: logo.png, logo.eps, and so on. Here’s a guide to exactly what each of these logo file formats is, what to use them for, and how to open them. Knowing how to use each file type will help you keep your visual brand seamless across your business.
Knowing which file formats to use is important because your logo will appear in many contexts—from a business card to a website to a T-shirt. However, a logo will exist only in two environments: printed or rendered digitally. This post covers who needs what logo file formats, where, when, and why.
Logo File Formats: Learn about JPEGs, PNG, SVG, and More. Choose the right logo file format with our guide and learn the specifics of various formats to ensure quality and compatibility.
Choosing the right logo file formats is crucial for branding. Learn about the most common logo file formats, their pros and cons, and which is best.
The right logo file formats provide rich colors, transparent backgrounds, and scalability, ensuring they fit all screen sizes. There are many file formats, but not all are equally great for saving a logo image and receiving it from your designer. PNG, JPG, PDF, and SVG are considered the best logo file formats on the Internet.
Not sure which logo file formats to use when? We break down the differences between each logo file type and when to use each.