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  2. Anchoring effect - Wikipedia

    en.wikipedia.org/wiki/Anchoring_effect

    Another example may be when estimating the orbit of Mars, one might start with the Earth's orbit (365 days) and then adjust upward until they reach a value that seems reasonable (usually less than 687 days, the correct answer). The original description of the anchoring effect came from psychophysics. When judging stimuli along a continuum, it ...

  3. Insufficient justification - Wikipedia

    en.wikipedia.org/wiki/Insufficient_justification

    Insufficient justification is an effect studied in the discipline of social psychology.It states that people are more likely to engage in a behavior that contradicts the beliefs they hold personally when offered a smaller reward compared to a larger reward. [1]

  4. List of cognitive biases - Wikipedia

    en.wikipedia.org/wiki/List_of_cognitive_biases

    Conservatism bias, the tendency to insufficiently revise one's belief when presented with new evidence. [5] [14] [15] Functional fixedness, a tendency limiting a person to using an object only in the way it is traditionally used. [16] Law of the instrument, an over-reliance on a familiar tool or methods, ignoring or under-valuing alternative ...

  5. Cognitive dissonance - Wikipedia

    en.wikipedia.org/wiki/Cognitive_dissonance

    In the field of psychology, cognitive dissonance is described as the mental phenomenon of people existing with unwittingly and fundamentally conflicting cognition. [1] Being confronted by situations that challenge this dissonance may ultimately result in some change in their cognitions or actions to cause greater alignment between them so as to reduce this dissonance. [2]

  6. Service recovery - Wikipedia

    en.wikipedia.org/wiki/Service_recovery

    By including customer satisfaction in the definition, service recovery is a thought-out, planned process of returning aggrieved/dissatisfied customers to a state of satisfaction with an organization/service. [3] Service recovery differs from complaint management in its focus on immediate reaction to service failures.

  7. Service (business) - Wikipedia

    en.wikipedia.org/wiki/Service_(business)

    Most modern business theorists see a continuum with pure service on one terminal point and pure commodity good on the other terminal point. [2] Most products fall between these two extremes. For example, a restaurant provides a physical good (the food), but also provides services in the form of ambience, the setting and clearing of the table ...

  8. Satisficing - Wikipedia

    en.wikipedia.org/wiki/Satisficing

    The car dealers adapted the parameters to their business environment. For instance, they decreased the waiting time β by about 3% for each additional competitor in the area. Note that aspiration-level adaptation is a process model of actual behavior rather than an as-if optimization model, and accordingly requires an analysis of how people ...

  9. Disappointment - Wikipedia

    en.wikipedia.org/wiki/Disappointment

    Disappointment is the feeling of dissatisfaction that follows the failure of expectations or hopes [1] to manifest. Similar to regret, it differs in that a person who feels regret focuses primarily on the personal choices that contributed to a poor outcome, while a person feeling disappointment focuses on the outcome itself. [2]