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Broadcast Audience Research Council (BARC) India is an industry body set up to design, commission, supervise and own an accurate, reliable and timely television audience measurement system for India. It currently measures the TV Viewing habits of 183 million TV households in the country, using 30,000 sample panel homes.
BARC (Broadcast Audience Research Council) India is an industry body set up to design, commission, supervise and own an accurate, reliable and timely television audience measurement system for India. It currently measures TV Viewing habits of 210 million TV households in the country, using 50,000+ sample panel homes.
Media psychology is a branch of psychology that focuses on the interactions between human behavior, media, and technology. Media psychology is not limited to mass media or media content; it includes all forms of mediated communication and media technology-related behaviors, such as the use, design, impact, and sharing behaviors.
After striking an $8.5-billion media merger with Walt Disney, Indian billionaire Mukesh Ambani is targeting small businesses and promoting unconventional neuroscience studies to boost its revenues ...
India possesses a diversified communications system, which links all parts of the country by telephone, Internet, radio, television and satellite. [5] The Indian telecom industry underwent a high rate of market liberalisation and growth since the 1990s and has now become the world's most competitive and one of the fastest growing telecom markets.
The term appointment television was coined by marketers to describe this kind of attachment. The viewership's dependence on schedule lessened with the invention of programmable video recorders, such as the videocassette recorder and the digital video recorder. Consumers could watch programs on their own schedule once they were broadcast and ...
Indian psychology refers to an emerging scholarly and scientific subfield of psychology.Psychologists working in this field are retrieving the psychological ideas embedded in indigenous Indian religious and spiritual traditions and philosophies, and expressing these ideas in psychological terms that permit further psychological research and application.
Mental illnesses, also known as psychiatric disorders, are often inaccurately portrayed in the media.Films, television programs, books, magazines, and news programs often stereotype the mentally ill as being violent, unpredictable, or dangerous, unlike the great majority of those who experience mental illness. [1]