Search results
Results from the WOW.Com Content Network
2020 Where's the Beef ad. The phrase first came to the public audience in a U.S. television commercial for the Wendy's chain of hamburger restaurants in 1984. The strategy behind the campaign was to distinguish competitors' (McDonald's and Burger King) big name hamburgers (Big Mac and Whopper respectively) from Wendy's "modest" Single by focusing on the large bun used by the competitors and ...
Clara Peller (born Rocha Swerdlova; [2] [a] August 4, 1902 – August 11, 1987) was a Russian-born American manicurist and television personality who, already an octogenarian, starred in the 1984 "Where's the beef?" advertising campaign for the Wendy's fast food restaurant chain, created by the Dancer Fitzgerald Sample advertising agency.
Wendy's has been taking potshots at McDonald's since 1984, but this jab was perhaps one of its most successful, helping the fast-food brand boost its revenue by 31% that year, the Associated Press ...
Long before Wendy's started "beef" on Twitter, the fast-food chain took a shot at its competitor on national television in 1984. This hilarious Super Bowl XVIII ad became an instant classic! 11.
17. Wendy’s 'Where's the Beef?' This Wendy's commercial from 1984 featured three elderly women as they examined a competitor's burger and repeatedly asked where the beef is. While it was ...
When the commercials were created, Burger King was suffering due to poor marketing. The new promotion was designed to counter the successful marketing efforts of McDonald's, who were spending an estimated US$80 to 100 million to promote the McDLT (McDonald's Lettuce and Tomato), and of Wendy's, which had found success with its "Where's the beef?" commercials. [1]
The Dublin-based fast-food chain Wendy's is offering customers a free cheeseburger − the Dave's Single − with any purchase at participating Wendy's restaurants through Monday, Feb. 12.
Joe Sedelmaier (May 31, 1933), born John Josef Sedelmaier, is an American film director known for his work in television advertising.His work includes FedEx's "Fast Talking Man" ads and the Wendy's "Where's the Beef?" ads.