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The concept was originally developed by Brendan McGuinness and Shane Whelan, all of Bulmers Ireland, who argued that the international growth of Irish pubs provided a natural market for a drink such as Irish cider. Mallorca in Spain was the first market to sell Magners in May 1999, followed by Munich in Germany in July 1999. Magners was first ...
Bulmers cider is one of a number of brands owned by British cider maker H. P. Bulmer of Hereford, a Heineken subsidiary. It is one of the biggest selling British bottled cider brands in the UK with a number of variants including Bulmers Original & Pear. It should not be confused with Bulmers Irish Cider, sold outside the Republic of Ireland as ...
The company is owned by Heineken N.V. HP Bulmer makes 65% of the five hundred million litres of cider sold annually in the United Kingdom and the bulk of the UK's cider exports. [2] The firm's primary competitor is the Irish C&C Group and its Magners brand (which holds the licence to the Bulmers name within the Republic of Ireland only). Also ...
Bottle of Magners cider Glasses of Magners cider Bulmers factory, Clonmel. Cider, an alcoholic drink made from apples, is widely available in Ireland at pubs, off licences, and supermarkets. It has been made in regions of the island for hundreds of years. The Irish language term for cider is leann úll (literally "apple beer") or ceirtlís ...
soft cider Magners Irish Cider (see Bulmers) Ireland hard cider Mercury Cider: Hobart, Tasmania: Australia hard cider Merrydown: East Sussex: United Kingdom Orchard Crush: Camperdown, New South Wales: Australia Orchard Pig: Somerset: United Kingdom Miłosławski: Miłosław: Poland Made by Browar Fortuna: Monteiths Crushed Apple Cider New Zealand
Cider is a popular drink in Ireland. A single cider, Bulmers, dominates sales in Ireland: owned by C&C and produced in Clonmel, County Tipperary, Bulmers has a connected history to the British Bulmers cider brand up until 1949. Outside the Republic of Ireland, C&C brand their cider as Magners.
C&C Group plc (known prior to its flotation as Cantrell & Cochrane Limited) is an Irish manufacturer, marketer and distributor of alcoholic drinks, particularly cider, and soft drinks. It has production facilities across Ireland , Great Britain and the United States , and its products are sold around the world. [ 2 ]
Strongbow is the world's leading cider with a 15 per cent volume share of the global cider market and a 29 per cent volume share of the UK cider market. [2] [3] Bulmer's is a subsidiary of Heineken N.V., the multinational Dutch brewer who also own the sustainable cider brand Inch's. [4] [5] [6] [7]