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Abuses akin to ballot stuffing of favourable reviews by the seller (known as incentivized reviews), or negative reviews by competitors, need to be policed by the review host site. Indeed, gathering fake reviews has become big business. [2] In 2012, for example, fake book reviews have been revealed as significantly affecting ratings on Amazon.
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Lumber Liquidators is an American retailer of hard-surface flooring including hardwood flooring, laminate flooring, vinyl plank flooring, tile flooring, bamboo flooring and cork flooring, as well as flooring tools and accessories. The company filed for Chapter 11 bankruptcy on August 11, 2024. [4] Lumber Liquidators store, Ypsilanti, Michigan
Many operators of review sites acknowledge that reviews may not be objective, and that ratings may not be statistically valid. In some cases, government authorities have taken legal actions against businesses that post false reviews. In 2009, the State of New York required Lifestyle Lift, a cosmetic surgery company, to pay $300,000 in fines. [13]
A review aggregator is a system that collects reviews and ratings of products and services, such as films, books, video games, music, software, hardware, or cars. This system then stores the reviews to be used for supporting a website where users can view the reviews, selling information to third parties about consumer tendencies, and creating databases for companies to learn about their ...
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