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A functional beverage is a conventional liquid food marketed to highlight specific product ingredients or supposed health effects. [1] [2] Beverages marketed as "functional" include dairy drinks, sports and performance drinks, energy drinks, ready-to-drink teas, kombucha, "smart" drinks, fortified fruit drinks, plant milks, and enhanced water.
Randy Burt, a managing director at AlixPartners who studies food and beverage, said functional drinks align with a decades-long shift consumers have been making toward healthier diets and habits.
Function Drinks is a Functional Beverage company based in Los Angeles, California. The company was founded in 2004 by spine surgeon Dr. Alex Hughes , along with Josh Simon and Dayton Miller. The team launched their first product, Urban Detox, in Southern California in 2005.
It is the second time Mountain Dew has partnered with a fast-food restaurant, the first being the cult classic Baja Blast at KFC's sister restaurant Taco Bell. 25. Vanilla Bean Frappuccino at ...
The term "soft drink" is a category in the beverage industry, and is broadly used in product labeling and on restaurant menus, generally a euphemistic term meaning non-alcoholic. However, in many countries such drinks are more commonly referred to by regional names, including pop , cool drink , fizzy drink, cola , soda, or soda pop .
Functional mushrooms are having a moment. We rounded up 10 adaptogenic coffees, teas, hot chocolates, and ready-to-drink beverages that should be on your radar.
A functional food is a food claimed to have an additional function (often one related to health promotion or disease prevention) by adding new ingredients or more of existing ingredients. [1] The term may also apply to traits purposely bred into existing edible plants, such as purple or gold potatoes having increased anthocyanin or carotenoid ...
A meal replacement is a drink, bar, soup, etc. intended as a substitute for a solid food, usually with controlled quantities of calories and nutrients. Some drinks come in powdered form or pre-mixed health shakes that can be cheaper than solid foods with identical health qualities.