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  2. Audience analysis - Wikipedia

    en.wikipedia.org/wiki/Audience_analysis

    It consists of assessing the audience to make sure the information provided to them is at the appropriate level. The audience is often referred to as the end-user, and all communications need to be targeted towards the defined audience. Defining an audience requires the consideration of many factors, such as age, culture and knowledge of the ...

  3. Audience design - Wikipedia

    en.wikipedia.org/wiki/Audience_design

    Audience design is a sociolinguistic model formulated by Herb Clark in 1982 and Gregory Murphy [1] and later elaborated by Allan Bell in 1984 [2] which proposes that linguistic style-shifting occurs primarily in response to a speaker's audience. According to this model, speakers adjust their speech primarily towards that of their audience in ...

  4. Grand style (rhetoric) - Wikipedia

    en.wikipedia.org/wiki/Grand_style_(rhetoric)

    The grand style (also referred to as 'high style') is a style of rhetoric, notable for its use of figurative language and for its ability to evoke emotion. The term was coined by Matthew Arnold. [1] It is mostly used in longer speeches and can be used, as by Cicero, to influence an audience around a particular belief or ideology. The style is ...

  5. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    This process gets its name because speakers need to use the correct words during a speech so their audience correctly understands their message. If a speaker wants to use a specific word, slang, or metaphor, he/she needs to do a lot of research on his/her audience's background to understand the values and knowledge of their audience to persuade ...

  6. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. [13] It is considered one of the four most common rhetorical modes. [14] The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.

  7. Elocution - Wikipedia

    en.wikipedia.org/wiki/Elocution

    Elocution is the study of formal speaking in pronunciation, grammar, style, and tone as well as the idea and practice of effective speech and its forms. It stems from the idea that while communication is symbolic, sounds are final and compelling. [1] [2]

  8. When to Use Salted vs. Unsalted Butter, According to Our ...

    www.aol.com/lifestyle/salted-vs-unsalted-butter...

    The straight facts about our favorite fat. As a highly opinionated group, our team doesn’t always agree on some key culinary questions.

  9. Rhetorical situation - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_situation

    A rhetorical situation is an event that consists of an issue, an audience, and a set of constraints. A rhetorical situation arises from a given context or exigence. An article by Lloyd Bitzer introduced the model of the rhetorical situation in 1968, which was later challenged and modified by Richard E. Vatz (1973) and Scott Consigny (1974).