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AI-enriched KPIs, or "smart KPIs," improve on legacy metrics that simply track performance, according to the authors, who identified three types of smart KPIs: descriptive, predictive, and ...
The sales per active account metric provide a useful indicator of a salesperson’s effectiveness in maximizing the value of existing customers. Although it is important to make the most of every call, a salesperson will not reach his or her goal in just one call. A certain amount of effort is required to complete sales."
What is deemed important often depends on the department measuring the performance – e.g. the KPIs useful to finance will differ from the KPIs assigned to sales. Since there is a need to understand well what is important, various techniques to assess the present state of the business, and its key activities, are associated with the selection ...
[Read more: 5 KPIs to Measure Your Business's Marketing Success] Funding request If you're seeking funding, this section is critical so investors understand the level of funding you need.
Measures – also called metric or key performance indicators (KPIs) Spotlight indicators – red, yellow, or green symbols that provide an at-a-glance view of a measure's performance. Each of these sections ensures that a Balanced Scorecard is essentially connected to the businesses critical strategic needs.
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