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Twitter is increasingly being used as a business promotional tool. Twitter encourages this through "Twitter 101", a web-based tutorial aimed at business users. [125] For example, one of the notable business Twitter users is Dell, which reported $9m of its 2009 sales coming directly through Twitter and Facebook combined. [126]
Twitter was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams, and was launched in July of that year. Twitter grew quickly; by 2012 more than 100 million users produced 340 million daily tweets. [8] Twitter, Inc., was based in San Francisco, California, and had more than 25 offices around the world. [9]
Social media use by businesses includes a range of applications. Although social media accessed via desktop computers offer a variety of opportunities for companies in a wide range of business sectors, mobile social media, which users can access when they are "on the go" via tablet computers or smartphones, benefit companies because of the location- and time-sensitive awareness of their users.
If you're under the age of 30, you've heard of Twitter, and if you're in the business world and under the age of 100, I'll bet you've come across the name. Still, some people "get it" more and a ...
In October 2012, Twitter announced it had hired former Google executive Matt Derella to become their new director of business agency development. [161] Twitter named former Goldman Sachs executive Anthony Noto as the company's CFO in July 2014, with an "annual salary of $250,000 and one-time restricted stock options of 1.5 million shares ...
Evan Clark "Ev" Williams (born March 31, 1972) is an American billionaire technology entrepreneur. [1] He is a co-founder of Twitter, and was its CEO from 2008 to 2010, and a member of its board from 2007 to 2019. [2]
Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service.Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter).
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