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  2. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag[ 1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.

  3. Promotional Products Association International - Wikipedia

    en.wikipedia.org/wiki/Promotional_Products...

    Mr. Bunting's publication and book on promotional products and their impact on business expansion had contributed to the recognition of the industry. [5] In 1914, trade shows became a part of the association's conventions, with 32 exhibitors present at the first event. In 1928, PPAI celebrated its 25th anniversary with more than 132 members.

  4. Promotional apparel - Wikipedia

    en.wikipedia.org/wiki/Promotional_apparel

    Promotional apparel is clothing imprinted with a company 's name, logo or message. They include shirts, gloves, hats, jackets and any piece of clothing that can be incorporated in marketing and communication campaigns. Promotional clothing is used to endorse a product, service or company agenda. The importance of promotional apparel lies in the ...

  5. Rebate (marketing) - Wikipedia

    en.wikipedia.org/wiki/Rebate_(marketing)

    Rebate (marketing) In marketing, a rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. Rebates are also used as a means of enticing price-sensitive consumers into ...

  6. Ralph Lauren reveals Paris-inspired opening and closing ... - AOL

    www.aol.com/news/ralph-lauren-reveals-paris...

    The brand also says both the opening and closing ceremony uniforms “embody the spirit and pride of Team USA” and serve “as a symbol of unity and inspiration for both our team and the ...

  7. Non-price competition - Wikipedia

    en.wikipedia.org/wiki/Non-price_competition

    Non-price competition. A model of imperfect competition in the short-run. Non-price competition is a marketing strategy "in which one firm tries to distinguish its product or service from competing products on the basis of attributes like design and workmanship". [ 1] It often occurs in imperfectly competitive markets because it exists between ...

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