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VARTA was founded by Adolph Müller in 1887, and established in 1904 as a subsidiary of Accumulatoren-Fabrik AFA. [1] After World War I, VARTA together with AFA was acquired by German industrialists Günther Quandt and Carl Hermann Roderbourg. [2] After World War II, most of the VARTA shares passed from Günther Quandt to his son Herbert Quandt.
Energizer Holdings, Inc. is an American manufacturer and one of the world's largest manufacturers of batteries, headquartered in Clayton, Missouri. [2] [3] [4] It produces batteries under the Energizer, Ray-O-Vac, Varta, and Eveready brand names and formerly owned several personal care businesses until it separated that side of the business into a new company called Edgewell Personal Care in 2015.
[41] [42] [43] Lead acid battery brands produced under this business unit include Continental, OPTIMA, Heliar, LTH, Delkor and VARTA automotive batteries. [25] This part of the company also manufactures Lithium-ion cells and complete battery systems to power hybrid and electric vehicles such as the Ford Fusion [44] and Daimler's S-Class 400. [45]
Batteries Plus (stylized as Batteries+, formerly Batteries Plus Bulbs stylized as Batteries+Bulbs) is an American retail chain of 600+ franchise outlets [2] founded in 1988 that sells and recycles [3] [4] [5] batteries of varying size and voltage that provide power to operate consumer electronics, watches, cell phones, digital cameras, automobiles and other devices that require DC power. [6]
Spectrum manufactured and sold batteries under the Rayovac and Varta brand names, until it sold its battery division to long-time Rayovac competitor Energizer in January 2018. [6] In November 2018, the company sold their global auto care division (brands which included Armor All , STP , and A/C Pro) to Energizer as well.
National Tire and Battery (NTB) is an American brand of auto service centers. It was formerly owned by Sears until it was spun-off in 2003. In 2020, Mavis Tire Supply Co. bought 112 NTB Tire & Service Centers, leaving the parent TBC Corporation with 615 locations under the Tire Kingdom and NTB brands.
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