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  2. Google Scholar - Wikipedia

    en.wikipedia.org/wiki/Google_Scholar

    Google Scholar is a freely accessible web search engine that indexes the full text or metadata of scholarly literature across an array of publishing formats and disciplines. . Released in beta in November 2004, the Google Scholar index includes peer-reviewed online academic journals and books, conference papers, theses and dissertations, preprints, abstracts, technical reports, and other ...

  3. Ranking (information retrieval) - Wikipedia

    en.wikipedia.org/wiki/Ranking_(information...

    Ranking of query is one of the fundamental problems in information retrieval (IR), [1] the scientific/engineering discipline behind search engines. [2] Given a query q and a collection D of documents that match the query, the problem is to rank, that is, sort, the documents in D according to some criterion so that the "best" results appear early in the result list displayed to the user.

  4. List of academic databases and search engines - Wikipedia

    en.wikipedia.org/wiki/List_of_academic_databases...

    Free online search; offline use by subscription Golm Metabolome Database [67] Google Scholar: Multidisciplinary Free Google [68] HCI Bibliography: Human-computer interface: An electronic bibliography for most of HCI for researchers, developers, educators, and students Free Gary Perlman [69] HubMed: Medicine

  5. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Google's search engine marketing is one of the western world's marketing leaders, while its search engine marketing is its biggest source of profit. [20] Google's search engine providers are clearly ahead of the Yahoo and Bing network. The display of unknown search results is free, while advertisers are willing to pay for each click of the ad ...

  6. RankBrain - Wikipedia

    en.wikipedia.org/wiki/RankBrain

    It helps Google to process search results and provide more relevant search results for users. [2] In a 2015 interview, Google commented that RankBrain was the third most important factor in the ranking algorithm, after links and content, [ 2 ] [ 3 ] out of about 200 ranking factors [ 4 ] whose exact functions are not fully disclosed.

  7. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

  8. PageRank - Wikipedia

    en.wikipedia.org/wiki/PageRank

    PageRank (PR) is an algorithm used by Google Search to rank web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages. According to Google:

  9. Link building - Wikipedia

    en.wikipedia.org/wiki/Link_building

    The resulting “link popularity” is a measure of the number and quality of links to a website. It is an integral part of a website's ranking in search engines. Search engines examine each of the links to a particular website to determine its value. Although every link to a website is a vote in its favor, not all votes are counted equally.